Nomination for "HK Outstanding Netrepreneurs 2016"
2016-04-09 Event Share

Held by Alibaba (Hong Kong) Limited, “Hong Kong Outstanding Netrepreneurs 2016” aims at encouraging and facilitating the use of e-commerce by small and medium enterprises to strengthen their competitiveness, hence leading to the upgrade and transformation of industrial structure. After a series of exciting semi-finals, German Pool is finally selected as one of Hong Kong’s Top Ten Outstanding Netrepreneurs as well as a Top Five finalist. This recognizes German Pool’s outstanding performance in O2O and cross-border e-commerce. We hereby urge you to support us with your precious vote: http://www.capital-hk.com/channel/ecosystem/voting.html

O2O and Cross-Border E-Commerce

Approaching its 4th decade of development, German Pool has rapidly grasped the opportunity in O2O cross-border e-commerce, thus established a new company: German Pool O2O Limited. Led by a dedicated team, German Pool O2O Limited is responsible for the operation of e-commerce, cross-border trading, online and offline experience stores as well as digital marketing. Our new company has become a pioneer of O2O cross-border e-commerce in Hong Kong.

Today, German Pool products can be found in multiple influential e-commerce channels, including TMall, TMall International, JD.com, JD Worldwide, yhd.com, Suning, HKTV Mall and Groupon. Our propriety platforms involve the German Pool E-Store www.germanpoolstore.com and Sparkle VIP Club www.germanpoolvip.com. On top of that, our O2O platform is going to establish its presence in China South City, Chow Tai Fook Hoko and CLP Power Hong Kong Limited.

In the coming 3-5 years, German Pool is going to reinforce the interoperability between its offline and online business, hence implementing the O2O development model. Through having the Shunde flagship store as our first O2O experience store, German Pool has started to build its nationwide experience chain stores, with the goal of establishing at least 200 O2O experience stores in China. On the other hand, German Pool has already signed a cooperation agreement regarding the establishment of O2O experience stores in the Nansha Free-Trade Zone. Meanwhile, in August, 2016, the second O2O experience store is also going to be opened in Yintai Centre, Chengdu. Again, the O2O business model is going to be put into practice in order to fully develop the e-commerce platform and the experience store itself. Apart from consolidating the Online to Offline (O2O) sales channel, marketing strategies such as digital marketing and social media will be applied. Finally, German Pool’s overseas market is going to be developed in the form of e-commerce and O2O experience. With countries such as the United Kingdom, United States and Canada as its targets, German Pool aims at becoming an international enterprise that integrates creativity, design and development, production, sales and import and export trade.

About German Pool

Reputed Hong Kong Electrical Appliance and Kitchen Cabinet brand German Pool was founded in 1982. From importing German-made instantaneous water heaters, German Pool has been bringing quality and enjoyment to consumers’ life through its large array of products that are innovative, stylish, healthy, green, safe and user-friendly. Its products varies from German-imported instantaneous water heaters, German kitchen cabinets, European-imported built-in electrical appliances, multifunctional home appliances and health care products. The established brand is flavoured by projects that catch the world’s attention, encompassing the Hamburg Airport, Olympiastadion, Berlin, Highcliff, Hong Kong, Hong Kong Convention and Exhibition Centre, Shanghai World Expo, Fairmont Peace Hotel and the Beijing Yintai Centre. With its excellent quality, German Pool has earned a host of enviable accolades over the years. Examples include “Prestigious Corporate Brand Awards”, “Greater China Excellent Contribution Brand Award”, “Hong Kong Top Brand Ten Year Achievement Award” and “Top 10 Most Influential Kitchen Cabinetry and Electrical Appliances Brand”. German Pool’s headquarter is located in Hong Kong, with multiple large-scaled cabinetry and appliance showrooms. Its sales network covers various large electrical appliance chain stores as well as high-end department stores, for instance, Sam Electrical Equipment, Sundan, Aeon Stores, Charter Shopping Centre, Vanguard, Friendship Store, the MixC Mall, Wangfujing and Ito Yokado. In 2015, German Pool is officially invited by Tmall to showcase it full range of products, allowing consumers to enjoy a quality and exquisite lifestyle.